2009. 6. 5. 19:11

CSO Why do we need?

CSO (Chief Strategy Officer) is responsible for corporate strategy and execution of the establishment is the best strategy officer. 

The chief executive of a number of companies (Chief Officer) is. CEO (Chief Executive Officer), CFO (Finance), COO (organization), CIO (information), CTO (technology), and of course we already have entered the type of leader.

Here in the U.S. In addition to CSO (strategy) appeared a new type of executive has said. Sun, Cisco, Lucent, and IT companies, such as the introduction of the CSO system, the most active, and the traditional company GM, chalseusyuwap, Morgan Stanley, etc. is used to adopt the CSO system. 


CSO Why do we need? 


The biggest reason for companies to put CSO and the CEO alone nowadays is not easy to respond to rapidly changing business environment, said the judge. The faster the speed of product innovation in the IT industry as possible, if the timing of the CSO is considered important to take advantage of the dudeureojinda more important thing is to disprove it. 


However, a more realistic look at their real causes exist. Increasing costs and the effectiveness of strategic consulting as an alternative to the problem is hurrying to the introduction of the CSO. 


In fact, many of the strategic consulting for the past 2-3 months over a short period of time in the company's strategy and project design daehaenghae out of the termination and at the same time, if the company was a common. Can be heard in this case, even though at the cost of the project strategy and actually run properly, people can not be held responsible about the splash, there is the problem. 


CSO system to overcome such problems from the design phase for the strategy under the responsibility of CSO projects and ongoing responsibility for the execution phase, and the CSO is to grant permission. 


Furthermore, an internal consulting organization recently in the fashion business (In-house Consulting Group) come to end its own internal consulting on strategy and the organization responsible for operating the movement has been appointed as the CSO. 



What CSO do in company? 


The importance of the corporate strategy put CSO and abroad to show off to the side, but for the fact that this role also have significant expertise and recognition. 


A job strategy and execution of the establishment of a CSO that can be explained by two main categories. Aspects of the strategy of the CEO's decision to help the establishment of the strategy is to create the details. Response of technological change, government policy for the logical development, market changes and modify the strategy, the main eopmuda. 


Execution of the strategy of the established strategy of the company is doing internally to propagate properly. The best interests of executives and front-line workers, the width of the narrow, so many strategies in the enterprise, the project is in progress to establish the full intent of achieving the objectives will be in charge of run. 



CSO of the future? 


CSO of the company recognized as an essential position for future prosperity, especially for the following issues should keep in mind. 


First, To the practical needs of companies, not by political reasons it is difficult to be in oksangok. Second, CEO's role should not be infringed. Therefore, to help the CEO and CSO roles will stay on. Third, the suspect should be placed into execution, not a dreamer. CSO is not a dream draw people to create real business people with business must be a substrate. 


Already a significant number of companies gave the title of Chief, the word bling, fashion, and then wait pyeonseunghae know the truth is that never disappears. The future of the CSO in the past there is no guarantee that will not step on the wrong train. 


Eventually the company's answer to the introduction of the CSO Profitable long-term survival and how much you can contribute will result in the Giro. Require the efforts of individual CSO, is that part.